The value of generalists

Product management is a generalist’s field. You do a little bit of user research, a little bit of strategy, a little bit of design and a little bit of engineering. Everyone you work with is better at what they do than you are, yet you still have to find a way to help them.

Within a field of generalists, I am a generalist PM. I’ve worked across agriculture, ad tech, consumer social, and most recently fintech. This makes me doubly a generalist.

Perhaps because of this, I am especially appreciative of the art of being a useful generalist, which Ross Simoini captures so well in this article. Here’s an excerpt:

In this way, the generalist must have a high tolerance for complexity, confusion, and uncertainty. Generalism does not offer the clearly tiered progression offered to the specialist. Working across various fields means you will likely spend long periods being unskilled at them. The generalist can acquire new talents, but they are also a perpetual amateur in a cycle of discovery and failure. There are benefits to this process: slowness encourages a certain quality of attention; novelty encourages a sharp perspective; and an outsider’s position keeps you immune from the insider’s tunnel vision.

Specialism, on the other hand, offers an easily measured form of success. In fact, specialization usually defines a spectrum of success and failure.“Best” and “worst” can exist only when the boundaries of success have been narrowed to a single parameter: the best RBI hitter in baseball; the most dividends earned in a single day.

I left this article thinking there should be a Society for Generalists the way there is are professional groups for specialities. Worth reading the entire thing, especially if you’re a generalist.